The transition from rockstar individual contributor to full function leader is one of the toughest you'll experience in your career.
The hardest part is the ONE thing no one warns you about:
It demands approaching the work from a whole new mindset.
The mindset shift you're navigating:
What worked before:
Dig in and solve the problem
Say yes and be responsive
Deliver excellent work yourself
Earn trust through quality execution
Be the technical expert
What this role demands:
Know what’s yours to solve
Say no to low-value work
Help others deliver the "right work"
Earn trust through influence and results
Lead the function, not just the work
WHAT IT COSTS:
Most first-time directors are navigating this mindset shift on their own—and the cost is heavy
Longer, steeper learning curve that depends on trial and error
Your team stays stuck in a (frustrating) transactional relationship
Workload becomes overwhelming, often at the cost of strategy or team development
Performance suffers, despite exceptional talent and hard work
Stress and burnout put staff engagement and retention at risk
Improvements—in how you work + team systems—get back-burnered indefinitely
AND the biggest gut punch:
Colleagues begin to question your team's value (and your leadership)
WHAT I OFFER:
Function-specific leadership growth for the moment you're in
I step in as your leadership coach and advisor—giving you a proven set of leadership mindsets and disciplines to successfully transition from individual contributor to full function marketing or communications leader without sacrificing your wellbeing (or your team's performance) in the process.
Develop better-fit leadership mindsets
Successfully swap your individual contributor mindsets and identity for a full function leader toolkit—and the self awareness to recognize how you're approaching decisions.
Stabilize team capacity and performance
Learn how to implement simple but transformative shifts in how your team works to reclaim vital capacity and center mission-fueling performance in all of your work.
Ready your team for what's next
Learn how to protect time for strategy, planning, and getting your team ready for what's next—from a next up initiative to better team systems or tech.
Coaching pathways
Most first-time directors I work with begin by stabilizing their leadership foundation. From there, we customize your coaching experience based on your goals, team realities, and stage of leadership growth.
Pathway 1: Stabilize Your Foundation
Build the leadership habits, mindsets, and operating rhythms needed to confidently transition from individual contributor to full function leader.
Pathway 2: Optimize Team Performance
Strengthen your ability to lead, develop, and focus your team so performance, accountability, and capacity improve together.
Pathway 3: Lead for Influence
Increase your confidence and effectiveness as a strategic partner, building stronger executive presence, cross-functional partnerships, and organizational influence.
WHO THIS IS FOR
You're in the right place if:
You’re a first-time nonprofit marketing or communications director ...
plus
Marcom results just can't wait
There are critical campaigns or priorities underway that require your leadership to keep momentum and outcomes on track.
A high-stakes transition is coming
A merger, new CEO/ED, rebrand, or program launch is coming that will demand your steady leadership—and the anticipation is keeping you up at night.
The challenges aren't going away
You've made some calculated adjustments, but the problems remain—you're too in the weeds, the strategy burden is still on you, your team still isn't performing as needed.
You want to shorten the learning curve
You're surrounded by leadership firsts, well-intended colleagues (and a boss) who don't get marcom, and you've been humbled by a transition that's proving much harder than you anticipated.

Hello, I'm Tiffany
I created the Nonprofit Marcom OS and Rising Director Coaching because I've been exactly where you are—and I want to be the coach I never had at this toughest of career transitions.
I bring 20+ years of hard-won, multidisciplinary marcom experience across every corner of the nonprofit sector. I’ve led marketing and communications teams through moments of transition, growth, and transformation. I offer a steady, practical coaching approach that balances near-term relief, meaningful results, and long-term durability.
TAKE THE FIRST STEP
Book a complimentary coaching preview call
Bring one immediate challenge you're experiencing into this call and we'll get laser-focused to give you one actionable insight to solve it. For our remaining time, I'll answer any questions you have. It's a great, no pressure way to experience what coaching with me is like, and if this program is precisely the support you've been looking for.


